Bit 'n Java

One idea that I have been considering is offering the setup of a website and blog at the same time. The main site would be powered by the Open Source CMS, Joomla and the blog would be powered by the Open Source blogging software, WordPress.

The reason behind this thinking is that a website is a great tool for demonstrating services and products to the public, but it is not a great interpersonal marketing tool. It is meant to demonstrate to the general public. The blog on the other hand is a tool which allows a person or business to get personal with the audience so that the reader begins to build trust with the author. This relationship has become the new method of gaining clients rather than the old fashioned method of selling.

This one-two punch method does two things. First, with an inexpensive website, services and products of the person or business can be marketed. Secondly, with the blog, the author can demonstrate to his or her audience that they are experts in their field and can provide the services or products in a value added manner. The blog can also serve as a newsroom where new and upcoming events and promotions can be brought to the public.