One thing I’ve learned in the year or so that I have been learning about Internet marketing and that is that sharing knowledge and experience with the general public is the secret to getting professional attention. Sharing of expertise is a form of pre-selling rather than outright selling of a product or service.

People are more willing to give you a chance at performing your skill if they have read your work or heard you speak in public. This is  reassurance to your audience that you know your area of expertise. There are a number of different mediums that you can use to deliver your expertise. Here are a few.

• Constructing an informational website on a specific topic
• Writing an ebook on a topic and distribute it for FREE or for a nominal fee
• Writing and submitting articles on article databases such as eZinearticles.com
  or Articlesbase.com
• Writing blog entries on a specific topic on your own or someone else’s blog
• Recording and publishing podcasts on topics of interest.

Once your articles and posts have been scoured by the search engines, you’re on your way to getting notice as an expert in your field. The trick is to continuously keep turning out information so that the web gets saturated with your name and keywords. Also, don’t forget to keep marketing your website or blog’s address.